Leena Alsulaiman
Leena Alsulaiman
Creative Brand Strategist / Stylist / Founder of Leena Alsulaiman Creative Consultancy
San Francisco, CA
www.leenaalsulaiman.com
instagram @leena.alsulaiman
pinterest
twitter @LAlsulaiman
WHAT DO YOU DO?
“Soulful Brand Consulting & Authentic Style Coaching for Wholehearted, Ever-Evolving Women.”
My superpower is deeply rooted in motivating and empowering women by facilitating clarity around their ideas, bringing them to life, and arming them with confidence along the way.
Together we work to define and uplevel your brand and your personal style from the inside out.
WHAT STEPS DID YOU TAKE TO GET TO WHERE YOU ARE NOW?
Over the past two decades, I have worked in several industries, but always gravitated towards fashion and strategy so after being furloughed from my full time stylist job in March I put the pedal to the metal and I founded my consultancy.
How do you stand out in your field?
My background is global, as a Saudi/American hybrid, and having worked in several industries (weddings, events, jewelry, consulting, wellness, operations) across the globe over the last two decades I bring the kind of experience that can speak to a huge range of creative clients and businesses.
WHAT ARE YOU WORKING ON RIGHT NOW?
I am relaunching my website to reflect all the changes and new services that have come to fruition over the last year. And I am currently working with multiple clients (based in India, The Middle East, and the US) on elevating their brands and style through my different services.
WHAT'S YOUR STYLE/PERSPECTIVE/TASTE? DO YOU HAVE A PROJECT THAT REPRESENTS THIS?
My brand/consultancy gives off a subtle luxury vibe – fashionable in a down-to-earth, approachable, and elegant way.
When clients interact with my brand, I want them to feel comfortable and have fun, like they would with a good friend.
My process is never transactional; I want my clients to see their potential and beauty through my eyes and know I'm fully present in serving them.
WE ARE ALL SLASHIES WITH MULTIPLE SKILLS, WHICH ONE DO YOU WISH YOU COULD DO MORE OFTEN?
My style coaching services.
WHAT IS FRUSTRATING YOU RIGHT NOW?
The pivot to virtual has been a challenge for the style side of the business.
IF YOU COULD HIRE SOMEONE FOR $20/HR, WHAT WOULD YOU HAVE THEM DO TO MAKE YOUR DAY EASIER?
PR.
LET'S BRING OUT THE TIME MACHINE. WHAT DO YOU WISH YOU COULD HAVE TOLD YOURSELF, WHEN, AND WHY?
I would go back 20 years and tell myself that it is ok not to have a linear journey, that you can be good at lots of things because one day you will land where you need to be, and all those experiences will arm you with more knowledge and experience.
IF YOU COULD TALK TO AN EXPERT TO GAIN MORE INSIGHT ON SOMETHING, WHAT WOULD IT BE ABOUT?
How to up-level in generating client leads.
WHAT KIND OF OPPORTUNITIES/PROJECTS ARE YOU LOOKING FOR?
Personal Styling Creative strategy for female entrepreneurs and makers in fashion and beyond.
DESCRIBE YOUR IDEAL JOB/CLIENT/COLLABORATION.
Consulting:
A female creative entrepreneur that is looking to elevate and grow (or pivot) her business. I have various services that allow me to meet the client where they are regarding their business growth - Creative Clarity Sessions, Startup Jumpstarts - Creative Mentoring - Retainers - 1:1 Intensive Strategy Sessions.
Style Coaching:
Women who feel "blah" about their wardrobe but don't know what would look good on their bodies and be worth investing in. I work to help you feel confident owning your style. Together we work to define your personal style from the inside out. Let's meet your vision with a strategy and curated beautiful, high-quality pieces designed for your real-life.
HOW SHOULD SOMEONE APPROACH YOU ABOUT WORKING TOGETHER?
An email with a short intro in which they share a little bit about their current challenges (in business or fashion) and where they need help. Sharing their budget is super helpful too!
HOW DO YOU STAY CREATIVE?
Research, reading, and quiet time.
This member profile was originally published in August 2020 Updated February 2021.