Sabina Bower
Branding / Website Design / Email Marketing / Creative Director
Seattle, WA
www.outbrandthem.com
instagram @outbrandthem
Q What do you do?
“I’m the Founder & Creative Director of Out Brand Them, a design studio for e-commerce brands that want to break the fcking internet.* We build Shopify sites that convert and email marketing systems that actually convert. ”
Q What steps did you take to get to where you are now?
Trial, error, and obsession. I devoured everything from Skillshare to Shopify dev forums, sat through webinars, studied the best designers and marketers, and said yes to hard projects. I didn’t wait to feel “qualified”—I became it by doing the work and learning fast.
Q How do you stand out in your field?
Two things: Results and relationships.
Most designers stop at “pretty.” I focus on what moves the needle—conversion strategy, copy that sells, mobile performance, email automations, the works. I also treat every client like a long-term brand partner. One of my clients has been with me for nearly 5 years—because I care about their growth, not just the deliverables.
Q What are you working on right now?
We’re in the middle of three e-commerce revamps—all for brands that came to us after hitting a plateau with sales. One is a skincare line that needed a full Shopify glow-up, another is a wellness brand shifting from wholesale to DTC, and the third is building out flows and retention strategy through Klaviyo. Each one came in with a solid product but no conversion strategy—that’s where we come in. Our work goes way beyond “design”—we’re rebuilding the foundation for long-term growth.
Q What’s your style?
Playful, polished, and profitable.
Every pixel is purposeful. Our work isn’t just scroll-stopping—it’s sales-driving. Case in point? We helped 4KINSHIP hit a huge increase in conversion during their biggest holiday season to date.
Q Out of all your slashies, which one do you wish you could do more often?
Shopify launches with bold brands who are ready to go all-in. I love making over a site in a matter of four weeks and watching the sales spike. That moment when the client messages me like “OMG, we just hit our monthly goal in a week”—that’s the magic I live for.
Q What is frustrating you right now?
Running out of space on my laptop because I literally can’t stop creating. (Yes, I should upgrade. No, I haven’t. Yet.)
Q If you could hire someone for $20/hour, what would you have them do to make your day easier?
Manage and grow my social media so more bold, badass e-comm brands can find me. (Yes, I’m talking to you. Slide in.)
Q What do you wish you could have told yourself, when, and why?
Learn After Effects yesterday. Your future self is going to waste too many nights figuring out how to animate a button.
Q If you could talk to an expert to gain more insight on something, what would it be about?
Sustainable scaling without burning out personally. I want to grow big without compromising quality or creativity.
Q What kind of opportunities/projects are you looking for?
Brands that are ready to invest in growth. You have a killer product and you’re tired of your Shopify site or emails not converting. You want a partner who gets e-commerce and brings both vision and strategy to the table. If that’s you, we should talk.
Q Describe your ideal job/client/collaboration.
I thrive when working with clients who know their direction but need a creative partner to bring their vision to life. My ideal collaboration involves helping clients refine their ideas and execute them effectively, ensuring every design element serves their larger goals.
Q What is your rate?
We build custom packages based on your goals—but to give you a ballpark:
Our Shopify Website-In-A-Week starts at $4,800 and includes full redesign, mobile optimization, app integrations, and conversion-focused copy. Email marketing setup starts at $1,500. If you want a design partner who’ll treat your business like it’s their own—you’re in the right place.
Q How should someone approach you about working together?
Head to www.outbrandthem.com and fill out the form. We review every inquiry and only take on a handful of clients each quarter—so don’t wait if you’ve got a launch coming up.
Q Who is a creative you admire?
Grace Park of Park Avenue Styling. Her brand is so dialed it should be studied.
Q Oh! and… how do you stay creative?
I unplug, go quiet, and let my brain wander. The best ideas come when I stop chasing them.
This member profile was originally published in December 2023, Updated June 2025.