Live Workshop: Marketing, Strategizing, and Content Planning with Kelsey
Making Yourself Known! How to get your name out there and make yourself known with Kelsey from Coming Up Roses.
Timestamps:
00:00:00 - Welcome and intro from TA Erin.
00:01:26 - Our guest speaker Kelsey from Coming Up Roses.
00:02:51 - Kelsey’s background with content marketing and thoughts on getting out there on Instagram.
00:08:24 - How Kelsey started out getting her first jobs. Kelsey mentions The Artists Way.
00:13:09 - Where Kelsey gets her inspiration from.
00:16:54 - Charlene asked Kelsey, “how long it took her to become confident saying she’s a Squarespace designer?”
00:22:08 - Akne asked, “can Kelsey dive more into the strategies she applied from her experience in content marketing that helped her start off her business?”
00:25:50 - Jessica asked, “how do you get over feeling like you don’t know enough before putting yourself + your work out into the world? I personally struggle with feeling like clients won’t want to work with me unless I can do it all: brand strategy, brand design, copywriting, web design, web development, etc. I keep signing up for one course after another to keep learning & developing my skills but also to postpone putting myself & my work out there?”
00:34:47 - Suz asked, “I am interested in knowing some options for getting help with basic branding. I joined the course to help me build a site for an online course I want to launch - however even though I'm a UX designer by day, I seem to be completely paralyzed by choice when it comes to deciding on typography and colours for my own business. Wanted to ask advice in case anyone else has faced the issue before.”
00:38:37 - Ayesha asked Kelsey, “Do you do partnerships with other creatives as beginners? How should we approach potential creatives? Is it the same as referrals?”
00:42:14 - Dryden asked, “I am interested in how to make Squarespace templates…like the steps to actually create one (like do you make a master or duplicate?) and then how to deliver it to whoever purchases one. Also tips on how to code templates so that the customer will not mess it up after they purchase it!”
Erin mentions CSS Basics Part 1 when talking about classes and ids.
00:50:25 - Ayesha asked a question on her 3.3 custom site, “How do I stack images properly in Mobile layout? Desktop looks fine, I'm a bit uncertain how to go about in Mobile? Right now two images are stacking together.”