Video Creator Course / FAQs

Video Creator ✹Course
Frequently Asked Questions

 

👋🏼 Have a question or want us to assess if this is right for you? Email us at hello@ilovecreatives.com


Why did you make this course?

Now more than ever, video is in demand. On ilovecreatives, we’re seeing it too. There are more jobs for video editors and requirements for video with social media and designers. Brands are asking for more than just photos and Influencers/Content Creators are able to expand their offerings. More importantly, people are watching videos more than ever (6 hours and 48 minutes per week watching online videos, source: Statista).

So yeah, you definitely want to learn how to edit videos, and we originally created a course that was just about that part: using Adobe Premiere Pro to edit videos. But while video editing is important, it’s also part of a bigger picture, and we wanted to round out the technical editing skills with some creative direction knowledge, and freelance know-how. We teamed up with Rachel of That’s Chic who has had 10 years of experience as an Influencer and Content Creator and Hanna La Salvia, a freelance video editor, to learn ➀ how to create content that is uniquely you and ➁ how you can actually make money from that!

(P.S. if you’re looking for the old Video Editing Course, all that content still exists! It’s now Section 2 of the Video Creator Course.)

❝I love the freedom this course grants to go to really deep reaches of yourself to find your next idea. It feels akin to the Artist's Way, but at the end of it, you have a video! Making one thing was the best way to get excited about making something else. Creativity is so often a domino effect, and this course helped me set them off.❞ Aubrey Page

 

Why is video editing an important skill to have?

Any time you check IG, go to the movies, or watch YouTube, a video editor touched what you're consuming — wild right?! When it comes to any business in the digital, being able to convey your message through video content is vital. The job market grows 13% year over year. Secure the bag!

Also, just because you want to learn video editing doesn’t mean you have to be a video editor or that’s your passion. As the “Craigslist for Creatives” we see A LOT of job postings for Social Media Managers, Graphic Designers and Content Strategists come through with video editing skill requests. If you’ve got a knack for comedy, education, narrative, emotions and/or motion… you might be really fulfilled by video editing! It’s the 21st century, we’re all slashies and we all gotta skill stack, but we might as well strategically pick a skill that makes sense to stack.

In the Video Editing Section you’ll learn keyboard shortcuts, file management, importing footage, adjusting audio, setting up the timeline, green-screen keying, effects, color grading, transitions, and export settings! But we’re not just going to show you features, our goal is to teach you our workflow so you have a clear path to actually assemble, edit, and export a video.

Why is this course better than other courses?

At ilovecreatives we’re all about edutainment (that’s if education & entertainment had a baby), which is why we wanted to teach you Premiere Pro in the most fun way possible. And who doesn’t love karaoke? We thought hard about making this course entertaining, digestible, and interactive! You’ll be learning the basics of Premiere Pro while recreating a siiiiick video. Not to mention we have a really interactive Discord community where you’ll have the chance to chat and network with other students learning Premiere Pro!

❝The video you edit in the course is silly and fun to edit, but it's really smart. Puno constructed this course so you're actually learning multiple skills — from importing the footage to building out the timeline, different effects, compositing and dropping graphics in.❞ Clara Goldfarb

What is the difference between the Video Creator ✹Course and the Digital ℛetreat?

They work together actually! The Digital ℛetreat is 8 Live Video calls (2 per week, over 4 weeks) with Rachel where she will guide you through the Video Creator Course annnnnd create a video alongside of you. It’s an add-on that you purchase in addition to the course. By the end of these 4 weeks, you will have a video and have completed the course. This is for those of you that work better in a group setting and want to get it done! Plus, you’ll be able to see Rachel make a video as you make yours.

We don’t always offer the Digital Retreat,
so make sure you join the waitlist to know when you can sign up.

What past Digital Retreaters had to say:

❝Sometimes it's hard to go through these creative processes on your own and can be quite a solitary experience. Rachel and Puno held such a good space and created such a wonderful environment that was really comfortable.❞ — Emily

❝A lot of what I wanted from this course was to engage with new people that I haven't been able to meet or people from different corners of the internet, or maybe even my corners that we just haven't been able to cross paths before.❞
— Victor

❝I haven't stopped thinking about the Digital Retreat, it just... lingers! You figure out your style, your vision becomes clearer, and somehow your creativity just flows naturally. You're surrounded by so many creatives, and it's very contagious. The fire just won't stop burning. Loved every single minute of it. Do yourself a favor and do the Digital Retreat. You will not regret it.❞
— Mai

Can I take the Digital ℛetreat (again)?

Oh garsh, we love that you loved it! Yes, of course you can! Past students can sign up for the next ℛetreat at any time by paying the add-on fee for the ℛetreat. Just give us a shout at hello@ilovecreatives.com

What’s that Discord community like?

Our online community is what sets us apart! For some students, it becomes their favorite part of the course. You’ll have the chance to troubleshoot, get feedback, and make friends with aspiring video editors from all over the world. We’re a fun, supportive group, and we’ll be there for you every step of the way.

❝My favorite thing about this course, was the Community! Starting any new hobby or creative endeavor is very intimidating, especially as a women of color. Being part of such a talented and creative was truly so inspiring to me. I loved how everyone's style/thought process shined through during the showcase and  how everyone interpreted the concepts in the workbook.❞ Linda Banh

 

Are you super excited and want to get a head start?

Whoo! We love enthusiasm! First of all, peep that video on the right because it'll be very important in Section 2, wink wink.

And in the meantime, think about these questions:

  1. Who is you?

  2. What videos on the internet do you dig? Grab those URLs!

  3. What are you most excited to learn in the course? 

Get ready to post that in Discord when you get set up!


I have zero experience with video editing, will this be too difficult for me?

Nope! We start from the way, way back! So far back as if you’ve never opened the program before.

Why Adobe Premiere Pro?

While there are other video editing software out there like Final Cut Pro or Avid, Premiere Pro is what we use at ilovecreatives for all our content. Premiere Pro is an industry-standard software and is used by all levels of video editors from amateurs to pros! We chose Premiere Pro to teach this course because we think it’s approachable and easier to learn compared to other timeline-based video editing software. 

Plus, so customizable! We're talking keyboard shortcuts, workspaces, and so many export settings for all yo needs. Not to mention, Lumetri Color is an amazing color correction tool for amateurs and pros alike. It's hella powerful! 💪

Can I use Final Cut Pro?

Yes! You can totally use Final Cut Pro for the course. We teach Premiere Pro exclusively, but there are a lot of students that use Final Cut as well.

Will this course help me get clients?

That’s definitely the goal! That’s why we have a whole section dedicated to freelancing. We break down freelancing from two points of view: ➀ as a freelance video editor and ➁ as an influencer/content creator. You’ll learn how to get client work as a freelance video editor with Hanna La Salvia. Then, Rachel and Puno share advice and examples from 10+ years of experience in the influencer world (programming, pitching, collaborating, and negotiating). And we includes emails, pitch decks, & contracts so that you can really start negotiating!

❝I had always relied on other editors to help my vision come to life. With this course I feel much more confident in my ability to deliver a polished product to a client. The pacing was incredible, I never felt overwhelmed or lost; Puno really made learning this skill fun AF!❞Shawn

I’m not trying to be a freelancer, is this course for me?

Most definitely! Not everyone who takes the course needs to want to be a freelance video editor or Influencer/Content Creator. For some students, it’s another great tool to add to their creative tool belt.

❝In the age of social media, you're going to get something out of it: the ability to make your own content! Even if you don't have big dreams of being a video editor, you're still going to come away with an ability to cut together a video for your brand, or make a funny video for Instagram. If you're a graphic designer, a lot of people now find themselves having to make a lot of videos. It's for everyone!❞Clara Goldfarb

❝My company just launched our complete guide to podcasting (we help women start podcasts) but every aspect of the marketing and even parts of the guide include video that I would not have been able to do without the help of this video course.” Lauren Popish, student and business owner

 

How to convince your employer for education reimbursement.

Did you know that $5,250 of education assistance benefits are tax-free per employee (US only)? That means your employer wouldn’t have to be taxed on this course. See Employer-provided educational assistance.

If you’re unsure whether or not your company offers education assistance benefits, just ask! Here’s a sample letter template we created to open up the conversation with your boss. Feel free to change it up and make it your own.


❝As a video producer at a brand, I wanted to be able to communicate more effectively with my editors and other members of the creative team. The Video Creator Course helped me more deeply understand the editing process, but the best (and unexpected!) side effect was the major improvement in my creative ideation at work and in my own personal creative endeavors.❞ - Aubrey Page

What materials do I need to take this course?

You’ll need a computer, an internet connection, and an Adobe Premiere Pro account!

Will my computer run Premiere Pro?

Before purchasing the course, we recommend checking to make sure your computer is compatible with Premiere Pro.

In Mac OS X, you can view the amount of memory your computer has by selecting "About This Mac" from the Apple Menu. The amount of memory is displayed beneath the processor information.

In Windows, you can view the amount of memory installed in your computer by right clicking "My Computer" and selecting "Properties..." A window will open with the amount of RAM displayed underneath the "Computer" section of the window. This window can also be viewed by opening the "System" Control Panel.

Do I need to purchase Adobe Premiere Pro?

Don't want to commit to Adobe Premiere Pro yet, but still want to take this course? Adobe offers a 7-day free trial or monthly subscription cancel-anytime plan. FYI, you can definitely finish the video editing section in 7 days.

Do I need a video camera to take this course?

Kind of! We wanted this course to be available to anyone who is interested in learning how to create videos, regardless of what equipment you own. I’m sure you’ve heard that you can make videos on your iPhone, but TRULY you can. Tangerine (2015) was shot with three iPhone 5S smartphones and sold at the box office for $924,793. The film was executive-produced by the Duplass brothers who made a $3 short film, This is John, that got into Sundance and launched their careers.

For the Video Editing Section, we provide all the video assets you’ll need to video edit , and in later lessons teach you how to find your own assets.

If you’re curious about what equipment we use — join the waitlist to find out!

What is the course structure like?

Great question! The course is entirely online and completely self-paced. There aren’t any set class times, so you can watch the lesson videos and work on your assignments on your own schedule — it’s designed to be a really flexible learning experience. The recommended schedule is to complete the course in 6 weeks, working on it a few hours each week. But you might want to put more time into your video assignment, so it could take longer (go for it)!

When the course starts, you’ll get an account on our course portal, where you can watch all the lesson videos and track your progress. You’ll also get access to our Discord server, where you can chat with all the other students in your class, join workshops, and ask questions in office hours with Rachel.

If you join the waitlist, we’ll send you the Syllabus, but here’s a breakdown of each Section:

Section 1:
Creative Process with Rachel Nguyen of That’s Chic

Rachel walks you through her creative process (with worksheets) to help people ideate and develop a creative brief for their videos. Part brain dump, part mindset exercise, part production school, you’ll hone in on what you want to creatively put out in the world and finish with a film skeleton, production checklist and the confidence to execute your vision (plot, sound, visuals, etc.). ✹Includes Creative Process Workbook

  • Level 1: Express Your Ideas

  • Level 2: Creative Brief

  • Level 3: Treatment

  • Level 4: Production

Section 2:
Video Editing with Puno of ilovecreatives

We’ll be walking you step-by-step through each stage of the editing process and there’s a quiz at the end of each lesson. As you pass each quiz, you’ll advance to the next lesson. 💪At the end, you’ll be editing your very own karaoke video!

  • Level 1: Premiere Pro Interface

  • Level 2: Editing on the Timeline

  • Level 3: Effects

  • Level 4: Exporting & GIFs

  • Level 5: Asset Collection

  • Submission & Video Critique

Section 3:
Freelancing with Rachel Nguyen, Hanna La Salvia, and Puno of ilovecreatives

We break down freelancing from two points of view: ➀ as a freelance video editor and ➁ as an influencer/content creator. You’ll learn how to get client work as a freelance video editor with Hanna La Salvia. Then, Rachel and Puno share advice and examples from 10+ years of experience in the influencer world (programming, pitching, collaborating, and negotiating). ✹Includes emails, pitch decks, & contracts

  • Level 1: Video Editor Freelancing

  • Level 2: Influencer & Content Creator Freelancing

Will I get 1on1 Feedback?

Yesssss and this is one of the places where students have major breakthroughs. Every month, Rachel will host a Creative Coaching that includes 1on1 feedback.

❝The virtual sessions whether it was 1-1 with Rachel or the Digital Retreat made it easier to bounce ideas and get direct feedback. Being part of such a talented and creative was truly so inspiring to me. I loved how everyone's style/thought process shined through during the showcase and how everyone interpreted the concepts in the workbook.❞ Linda Banh

Why is this course $899?

Fair question! We really thought hard about the amount of education you receive with the course. Given that average video editors can make up to $66k a year (depending on geo-location & skill-level) and Influencers/Content Creators can make up to $30,000 to $100,000/year — that’s a great deal!

❝Since 2020, I’ve seen an incredible uptick in brands looking to work with content creators to make video content. I don’t have the same reach as typical Influencers, but with video, I’ve been able to negotiate a higher rate as a content creator. It’s a whole new ball game.❞ — Puno, your course instructor

Join the waitlist to hear more about how Puno has started making a living as a Content Creator.

Do you offer a payment plan?

Yes! You won't be able to "graduate" the course until all the payments are made, but you can work through all of the content. Here’s the payment plan.

What is your refund policy?

We are happy to do a partial refund within 7 days of purchase if you mistakenly purchased the course and have not started watching any of the videos. Once you start watching the videos, we won’t be able to refund your purchase.

👋🏼 Have a question or want us to assess if this is right for you? Email us at hello@ilovecreatives.com


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