Rob Andrew

 

Q What do you do?

Commercial food, product and lifestyle photography.

Q What steps did you take to get to where you are now?

In my 30's I started doing web design and coding as a side hustle until someone asked me to shoot products for their site. After that, a switch had been flipped and I began shifting full time into photography. Photographing product is very technical and forced me to learn lighting and retouching at a high level. I took every job I could get my hands on, weight loss magazine stories, food photography, corporate portraits, babies and weddings. Later I began to find strengths in technical work like prodoct and food, but I'm very social so continue to work in a wide range of genres including portraits.

Q How do you stand out in your field?

I have a diverse range of skill and experience. I am equally comfortable locked in with my headphones on, meticulously shooting a product as I am directing models for lifestyle shots on the beach.

Q What are you working on right now?

At the moment I am working on Youtube BTS videos, ramping up my video skills and shooting restaurant photos for campaigns. This year I'd like to make some raw non-traditional portraits because I believe AI will shift real photography to a more authentic and raw aesthetic.

Q What’s your style?

I mostly like clean images with crisp bright highlights and a cheerful vibe. This comes out most in my food and bev portfolio.

Q Out of all your slashies, which one do you wish you could do more often?

I would love to travel more for food and hospitality type work.

Q What is frustrating you right now?

I love creating YouTube content but its hard to make time to post regularly. I am always glad to share knowledge and show personality, but its a production! I woudl love to focus on having more online presence again.

Q If you could hire someone for $20/hour, what would you have them do to make your day easier?

Most likely SEO, website and branding updates, cold calling and email marketing.

 

Q What do you wish you could have told yourself, when, and why?

Put yourself out there in the real, physical world and maintain your relationships. Screen time is so heavily required in our industry but real world relationships are so valuable and important, we have to work to maintain them at all costs.

 

Q If you could talk to an expert to gain more insight on something, what would it be about?

How to continue to create value and set one's self apart in this AI era.

Q What kind of opportunities/projects are you looking for?

Travel, food and hospitality related projects that can really leverage my skills across genres to the fullest.

Q Describe your ideal job/client/collaboration.

I really deeply enjoy any job where I get to be creative with lighting and make a brand/product really look desirable and beautiful, but in particular I'm personally interested in music and tennis, so maybe a collaboration with a guitar artist and instrument brand or a racket brand and player combo.

Q: What is your rate?

My typical all day shoot would start around $2400, however I have lower entry points for family owned small businesses, personal business headshots, etc. Its a pretty wide range and I quote everything custom.

Q How should someone approach you about working together?

Email works best for me professionally My website contact form covers my most commonly asked questions and its here.

I generally like to know the scope of work, how the images will be used and how much the prospect knows about the creative direction they're headed.

 
 

Q Who is a creative you admire?

Lee Gill

Q Oh! and… how do you stay creative?

Camera, Guitar, YouTube, repeat!


This member profile was originally published in January 2026.